Summer Internship

Internship Role: Onboarding and generating business from street vendors
Project Duration: 2 Months
Location: Jaipur
Stipend: Fixed + Incentive-based Structure
Process of selection: Interview with TL

Project Overview:

Ayekart has launched the “Ration Riders” initiative to bridge the gap between street vendors and essential supplies through a mobile distribution system. This initiative aims to provide easy access to daily necessities while creating a structured sales channel for vendors.

As part of this internship, students will be engaged in studying:

• Holistic vendor behaviour insights: How vendors make procurement decisions under uncertainty, especially in contexts combining perishability, storage constraints, and cost considerations.
• Exploration of loyalty program viability: Studying and suggesting retail loyalty schemes for the small, often cash-driven street vendor segment.
• Understanding of digital readiness and pooling preferences: Studying how vendors perceive and adopt digital solutions (e.g., mobile apps, delivery scheduling), or how collective procurement models may reduce operational burdens and costs.
• Exploring incentive systems for vendor retention and acquisition, such as referral programs, exclusive deals in the street vending ecosystem.

As part of this internship, students will be engaged as Sales & Onboarding Interns, responsible for Sales Executives (FSEs) in vendor onboarding, promotional activities, and market research to drive sales and expand Ayekart’s network.

Intern Responsibilities:

1. Street Vendor Onboarding Support:
   • To identify and approach street vendors.
   • Educate vendors about Ayekart's mobile distribution system.
   • Help vendors complete the onboarding process on the Ayekart portal.
2. Sales Promotion & Customer Engagement:
   • Support in conducting product demonstrations and promotional campaigns.
   • Engage with street vendors to create awareness and encourage order placements.
   • Maintain a log of vendor interactions and feedback.
3. Market Research & Insights Collection:
   • Observe vendor behaviour and preferences for data analysis.
   • Gather insights on pricing, demand trends, and brands used by them.
   • Provide feedback reports to help improve sales strategies.